Tag the link of your banner/button with the special Promo tags that are available to you If you are looking to generate analytics insights regarding your button and banner performance across your owned sites, here is your quick recipe for success – the three steps are described in detail further down in this blog.Ī.
#UTM BANNER HOW TO#
How to Set up Tracking for Banners and Buttons on Your Web Properties? You also want to see if your offer and promotion optimization efforts work – if people click on your optimized assets, if they engage, and – in case you are running an eCommerce site – if these assets generate greater conversions and even revenue. You want to track how your assets are performing, so that you can replicate your successes and drive even better results in a cost-effective way. Do you know which one is the best performing one? Which asset is bringing you the best conversions? If you look at your website, you will see that you have numerous buttons, calls to action and banners. Why Track the Buttons and Banners on Your Website? In this brief tutorial, I am going to show you how I tagged 2 of our homepage buttons and how I was able to measure the views these buttons generated in just a few minutes, right in my Google Analytics reports.
Read on if you want to know how to generate tracking tags, add them to your buttons and banners, and watch the clicks, impressions and conversions mount as your visitors engage with them. Measure how calls to action resonate with your website visitors and drive ROI by optimizing form-fill, clicks, and purchase results. Track banners and buttons on your website to increase conversions.
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